Are you finding that your affiliate products are not selling well? You tick off the boxes when you chose the product:
You even done the usual marketing efforts:
First thing. You are not doing anything technically wrong. Those marketing ideas should be working.
And you are not alone.
According to research done in 2013 and then in 2023 that showed what affiliates earned:
2%
13.1%
11.8%
Well…
39.2% of all affiliate sellers rake in, per year $0-5k
The vast majority earn either nothing or very little even thought they might have put in a lot of time and effort.
Well some people don't take affiliate marketing seriously. In fact affiliate marketing is actually product selling. Selling a product can be a full time business for thousands of people who sell products on behalf of other people.
Other online sellers throw whatever to the Internet and sees what sticks
Then you have what I believe is the real reason:
The product itself.
Ewen Chia (a veteran affiliate marketer who has made millions selling affiliate products) once said "product picking is everything".
If you can't pick the appropriate product then it doesnt matter what you do, it will not sell as well as it should. Regardless of what marketing method is new or how much you spend.
Your affiliate potential will be drastically limited.
First, we could go by what online people suggest. These are not made up:
Sound familiar?
These points sound OK but each one has a very big problem that causes poor sales. Lets go through each one:
1- Best product. If everyone is selling the best product then you are up against much more people fighting for sales. PPC prices increase, it becomes harder to rank high for low ranking keywords...and you get lost in all the commotion. A best product is a good indication of what people like. To offer it is a good idea but sometimes shouldn't be your first offer. The iPhone is a great product. Should you offer it? Yes, but also you offer other items that could be related to the iPhone- side products which would be a complete natural match. If everyone therefore is selling the iPhone then not that many people will be selling the periphery products. This is where side businesses get built and flourish.
2- Subscription. Subscription is a great idea- constant cash monthly. The main issue is that you have to create a flow of traffic constantly into the subscription funnel because you get a lot of drop off in subscription use and it is only a few percent that keep with payments. You also have to make sure that the content offered is also of good quality and is generated regularly. If content quality drops off or the content gets used up quickly then subscribers flee quicker.
3- High price point. higher price means better hour rate. In other words- its worthy of your time. If you are spending 5 hours a day promoting something through all the channels then you want something to be worth all that effort. However, when you think about it, Amazon made most of its money on the smaller cheaper items, and many of them rather than the larger more expensive items. So if you sell a high priced course and got $30 commission that would be awesome. However, what would happen if you sold 10 lots of a small ebook for $12 and 50% commission- $60.
What you will notice about these points is that your audience is actually dictating what you do and how you do it.
Affiliate sales and affiliate selling is not necessarily about SEO and content marketing. What you will find is that they will work initially. You get the blip of traffic then it goes away.
The most underrated and forgotten aspect of any affiliate campaign is the actual product that you choose to sell.
Your product is everything. Your product dictates user need, e.g:
That is what pure product picking is all about.
If you are really good at marketing and sell a bad product: you get refunds, lack of trust and then your follow up products will never get the sales. This where most affiliate marketing goes wrong.
Matching your affiliate products with the right audience is your key.
Product picking mastery therefore is the ultimate goal in any online sellers toolbox.
And with this awesome knowledge you can be a superstar to your audience. Then you can just find and repeat.
At Jasonera we have researched the ideal ways that products can help the affiliate with initial and long term sales- making you a mini hero to your fans and subscribers. We have developed the Affiliate Product Selection System.
The Affiliate Product Selection System is very unique. The guide will show you the:
and much more...
But. This guide might challenge the rules and processes that you have become used to and what it dictated to online. It is designed to change your thought process and start with the customer. Seeing the sale through your customers eyes. It will show you where you can get leaks in sales, where you are missing sales, allows repeat sales and where some professionals leave money on the table.
We hope that it will change your view on affiliate product picking and make you more money for much less effort.
You can get started with the the Superstar Affiliate Product Selection System here: Part 1.
Affiliate Product Secrets: Maximize Your Earnings
Increase Your Revenue with Step By Step Strategies
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